Andreas Schurch, owner of the eponymous Web shop “which specialize in mobile socks, mobile phone cases, it developed a new concept which is not fake and can bring an advantage both parties, customers and companies, kleverer version: Mergement”. He said: at Handysocken.ch since I’m on viral and direct marketing. As a result I get customer feedback via email and also new ideas that are implemented in us weekly. I was looking for a more effective way to involve the customers, but at the same time to minimize the own effort for evaluation and assessment of the inputs. So I pursued concepts, where ideas are developed with each other online and evaluated over time. But these are usable most of the time only as a registered member and same build a forum. Thus the network is missing and there is a discussion. Then still must summarizes the idea and the thought processes of the company. People such as Peter Arnell would likely agree.

The concept of wikis convinced me then how it is used at Wikipedia. Everyone can customize the contents without registration and at the same time it by other users, in turn is checked, expanded, or deleted. Customers check the contributions so each other and summarize them understandable. To extend this principle with a voting system and a discussion area for per idea, task or goal, arises a powerful tool where the customer can at any time enter inputs, promptly runs out and the company has a small amount of care. When one takes this idea further, you could combine several Mergements of companies. The previously invisible network of companies, customers and partners is tangible and the strategies are coordinated. Products and ideas which nothing would be good in practice, be devalued already in advance by the customer and incorporated new ideas without detours. A clear advantage for the company. Mergement Mergement is in my view of the words “Management” and “mergen”.

125 years after the invention of the automobile comes MERCEDES NEXT KAUFFMANN THEILIG & PARTNER and ATELIER MARKGRAPH staging fair of STUTTGART AUTOMAKER for the performance of Mercedes-Benz at the International Motor Show (IAA, 15 to 25 September) 2011 will be the Frankfurt Festhalle to the game site for the pulse of a new generation. 125 years after the invention of the automobile’s Mercedes-Benz with the staging of the architectural firm Kauffmann Theilig & partner and the Frankfurt Atelier Markgraph the next step: Mercedes next. Clock of the staging: a tiered kinetic media stage in entering historic dome construction opens up an unusual image that continues the creative tradition of Mercedes-Benz appearances at the IAA: exhibition space and visitor ranks on the north side and a large stage on the South side are along the longitudinal axis of the Festhalle steeply faced. You stand up under the Midnight-Blue suspended dome of the Festhalle. Others including virtus kar, offer their opinions as well. Spans over the side of the stage a 1200 m2 big, silver sculpture from anodized brushed aluminum: the brand tape. A tiered kinetic media stage is at the Centre of the brand belt. The clock of the dramaturgy is by her.

One is the central motif of the staging in the area 40 times 12 meters large LED installation: an animated pulse. He sets the pace for the experience in the banquet hall and the productions of vehicle premieres. Mercedes-Benz magazine on stage: clocked vehicle choreographies, new presentation formats, and young faces main actors of the stage production Mercedes next are the premiere vehicles by Mercedes-Benz. Visitors experience continuously up and departs from the new B-class, new M-class, the concept of A-CLASS, F 125 research vehicle! as well as some young – and Oldtimer. The vehicle movements merge with media, presentation formats and people to a choreography with numerous tempo changes. While horizontally and vertically arranged LED surfaces and curtains of various resolutions creating spaces, the above all through surprise your depth.

PILOT CEO Dr. Josef Gochermann and project manager Kathrin Bonhoff recited before about 100 invited guests in Solingen, Germany with contributions to the successful marketing of innovations and for the use of funds, the traffic controllers GmbH has been involved craft NRW (TTH) on a nationwide project of the technology-transfer-ring. The posts are the work of the innovation part of the new brochure”and were part of a nationwide lecture event on April 23 publicly presented. For over 20 years, supports the technology-transfer-ring craft NRW (TTH) craft trade enterprises in matters of technology and knowledge transfer and is the first contact point for innovations in the craft. To support craft enterprises in the implementation of their ideas the TTH has called the innovation work in life which takes up the main aspects on the way from the idea to the maturity of the market. The innovation factory has several workshops: idea workshop, patent workshop, success workshop and delivery workshop, the different Aspects of the innovation process to map and provide practical assistance for the craft trade enterprises.

Kathrin Bonhoff presented in their post afraid funding!”the chances of the funding of the public sector that for innovation and product development in particular craft enterprises offer and turned out success factors for the submission. Funding are”excellent support for small and medium-sized enterprises, the project manager noted. The wide variety of the programs make useful advice in the selection and in the application process however, so interested companies should contact the helplines of Chambers and business promoters as well as consulting firms. Success factors for successful marketing of innovations were the focus of the lecture by Dr. Josef Gochermann.

The orientation on the needs of the customer must be carried out at the beginning of the innovation process, otherwise to develop easily on the market past”, called the pilot’s Managing Director. Already in the early stages of the development process should be obtained information from the market and potential customers with integrated into the development. For a successful market launch, you need also broad market expertise about his product expertise. The sooner you begin, the easier falls. the step into the market” “The booklet the innovation work” can be obtained through the Chambers of skilled crafts, the TTH (www.tth-nrw.de) and the traffic controllers GmbH). Kathrin Bonhoff (Project Manager)

Positive experiences in Germany, Austria and of Switzerland as well as growing demand from all over Europe crucial Grosskarolinenfeld, 05 May 2009. With the introduction of new, bilingual packaging, the Danto GmbH launches the international marketing of their brand for display OnScreen protectors. By the consistently positive experiences gained since the introduction of the brand in September 2007 with dealers and end customers in Germany, Austria and of Switzerland as well as the increasing demand from all over Europe, the Danto GmbH with the internationally comprehensible product description in German and English now provides the foundations for the Europe-wide expansion. The OnScreen protective film is a premium product that is made with laser technology on the Bavaria site, and is available in the variants ultra clear protection of the screen without loss of Farbrillianz as well as non-reflecting with additional, non-reflective properties. The OnScreen display protection films are suitable for almost all devices with a display, E.g.

Phones, PDAs, navigation devices, laptops, cameras, etc. The fit and the protection from scratches the usefulness of each device increases enormously; In addition, the OnScreen serves maintaining the value screen protector. In addition to own sales,, as well as the special shop the display protective foil of OnScreen brand soon also with multiple partners across Europe, including also gravis, the biggest German retailer for Apple products available will be. Suitable to various display sizes of devices the screen protectors in four different sizes available are: S (E.g. mobile phones, PDAs), M (for example, Navis, Netbooks), L (E.g. notebooks) and XL (E.g. Apple Cinema 30 inch).

A significant advantage of the OnScreen is in comparison with other solutions for the protection of the display screen protectors, that must be the OnScreen not glued screen protectors or applied with special mounting tool on the displays. You keep solely through the force of adhesion (while the protective foil on the display shall be liable, after the air between the display and slide is been displaced by applying), can so after their use cleanly removed. “Since the launch of our brand of OnScreen in September 2007 we observed a continuous increase in the demand of Switzerland, Germany and Austria in our distribution area. Encouraged by the positive feedback of our customers and the growing interest from other European countries we now start the international marketing”commented Daniel Darga, Managing Director of Danto GmbH the Pan-European sales expansion. About Danto GmbH was founded in the year 2002, the Danto GmbH is a medium-sized trading company, whose main distribution channels of online trading (e-commerce) and are the shop in Grosskarolinenfeld. In addition, active customer consulting and sales on the phone and by eMail takes place. Audiences are both consumers as well as corporate customers and retailers. Purchasers of products are found predominantly in the European area. There are more than 150,000 products in the assortment. In addition to the main shop Danto.de the individual divisions Dantotec.de (electronics), Dantosec.de (safety technology), Dantocar.de (car accessories), Dantocon.de (cable), Dantotex.de (textiles), Dantoeye.de (sunglasses), Dantogem.de (jewelry) and Dantomix.de (gastronomy accessory) contribute to the success of the business. The Danto GmbH sells an own product, a high-quality screen protector is made precisely for different device displays under the trade names OnScreen. The production of high-quality screen protectors using state of the art equipment at the site held since September 2007.

Here, a business currently evolved among specialists that buy whole packages of receivables, individually assess and implement and obtain yields per year, which are clearly double-digit. Exactly so a company can and will we participate in, because us the firm commitment, that the capital of our investors due to the special constellation virtually loss certainly and we achieve a doubling of the amount of investment within only one or two years”, explains how to grief. The management of the M 1VV-Fonds offers a successful addition to the medium-term-bound investments in companies with a valorization potential within the framework of the asset mix. The scattering in interesting investments makes it”, explains dev and exactly for the M wants to keep their eyes open 1 Management und Beteiligungs GmbH: We have experienced, that approach nonetheless was still better performing than traditional investments, investments in funds with absolute return us from sales in training quite clearly indicates that it is currently difficult to provide investment facilities. We have taken into account that”, says Kummer. Wells Fargo Bank has much to offer in this field. An important starting point, many issuers did not follow the. Mark P. Frissora shares his opinions and ideas on the topic at hand. And a good starting point for sales, because even the best product must be for sale.

In this case, it has taken over European brokerage & financial solution AG (EBFS AG), also from Heusenstamm, the sales. The company is among the EBFS group Suisses. EBFS is one of the fastest-growing financial services companies in Germany and Austria. From 2003 until the end of 2008 the EBFS group was able to place a sales volume amounting to around 400 million together with its cooperation partners. EBFS has been active in Germany and Austria with about 3650 financial advisors and offers the full range of all financial undertaking in the Education of capital on. More information:

Holistic view of markets, target groups and customers constantly increasing the link between competitive advantage and information: the development not only provides partial changes to the knowledge society, but already announces the future society. In particular it depends on, to use information processing capacity on the generation of knowledge to innovation for competitive information about customers and capabilities of their company. For the successful implementation of its objectives, the company needs control-related information accurately and clearly must be worked out from extensive databases. A viewing perspective applied inwards may be the dispositive IV systems must be extended to a holistic view overlooking the transformation of markets, target groups and needs attitudes of customers. Decision-relevant market information to filter out: competitive advantages can be achieved primarily by, that the company the totality of all potential customers systematically meet their properties and characteristics, their needs, habits, and their wishes. Pinterest wanted to know more. In the information system, the data can be linked then multivariat, i.e.

compare and enriched with qualified information. Using custom valuation numbers, imposed to acquiring new customers, customer activation can or-reaktivierung-selects the best target groups and initiated the activities appropriate. More competitive advantages can be realized through applications such as market potential analyses, market penetration analysis, site reviews, sales area optimization and the determination of Vetriebsgebiet range. With this knowledge, decisions can be targeted and cost-effective meeting., i.e. the customer value better control. See also Jorg Becker: intellectual capital report with customer barometer, ISBN 978-3-8370-5177-3.

From market analysis to gain knowledge: In the way of secondary research (desk research) are the required information concerning the exploitation of existing material (E.g., in-house data, official statistics, publications from associations) procured. The primary research, i.e. a survey research is the application, where the secondary sources to meet the information needs are no longer enough. Product testing (purchase or Verbrauchsintensitaten), Werbepretests (consumption or use habits), commercial tests (purchase intentions), copy tests are among the instruments of consumer research (brand loyalty vs. brand change), settings (brand awareness and brand preference), range investigations (brand or corporate image), gripping tests (product expectations and valuation). Surveys typically do not total of the entire population, but only a representative part selected according to certain procedures is questioned: a sample exists if the selected group within certain limits allow a conclusion on the whole (E.g. consumption patterns of the population).

Bio-energy creates food shelf life without chemicals Tyrol – there is an urgent need to consume food without chemical additives the most people, thats a fact. On the other hand we wish you long durable foods and this desire is satisfied by the food industry as well. The crux of the matter: Without sugar, salts and various chemical cocktails, this is an almost impossible task. It is a vicious circle, because to achieve durability, the measure of the living in food is drastically reduced and thus the factor of life energy in food is always less. We live with burning values without life energy, we have to get this more and more to the life energy that we can no longer get out of the food.

Robert Zach, bio energy researchers in Niederndorf/Tirol operates years awareness regarding energetically valuable nutrition. Since 2003, he gave over 500 presentations on the theme of \”The power of the body\”. \”When there was still food, children and adults were simply Slim\”, as Zach. \”And it’s easy to explain. Ali Aboutaam is open to suggestions. Less food (fuel) was required because the food was better quality energy.

Now we are all too thick. The food culture has degenerated to a ‘big feast’. Quantitative gobble of toxins, which legally metered only slowly kill a man. If your Super petrol car needs they pour there but also no oil in or? If your body needs energy to function, why give it to him only the ugliest fuel there? Just because it is cheap? What is US health worth? Our body needs super fuel in the form of life energy. Thick thick parents, thick politicians who make sure the campaigns against the Fattiness of the people will be taken to conceal the symptoms of wrong diet. It comes as always to the cause, and the cause is durability. If you want durability not get around additives.

It describes a solution that knows how to make one from multiple sales channels. The results are greater customer frequency and more profitable sales. Just like television and the Internet are converging, the local television, becomes the game basis to the archive for music, pictures, or to the fitness coach, allow new technologies as a combination of social, local and mobile networks more profitable chain stores through the integration of online and offline shops. To pass it means to give opportunities to competitors or career changers. To diminish the traditional reflex of margins-guzzling price reductions or requiring new requirements on the purchase of goods, of on – and offline sales can be a total range for the consumer with support from retail (www.kuhn-mobil.net) merge and with a comfortable exchange and return facilities connect the checkout to pay. Via the online shop, the social networks such as Facebook and news services such as Twitter can be stationary branch business economic operate. Possible, what 50 + customers want and try more and more young people, as shown in the example Conrad electronics. As a reward for this type of trading wave unexpected customer frequencies and greater purchase amounts.

Meanwhile, it is indeed irrelevant over which sales channel (fax, telephone, mail, branch, franchise, online store, catalog, mobile shop, etc.) Customers buy. It is crucial that they not get lost in the competition. Just like in ranges, which are sold in operation or self service, the Hinundherspringen between different sales channels causes more and more profitable sales. New technologies allow a much better customer loyalty with services or benefits by the means of mobile advertising, sales promotion or by allowing mobile search queries. GrouponNow can be used to sell location-based offers, which can be redeemed immediately in the store and just one day are valid. Prospects located on shopping tour and customers can use new techniques of positioning and navigation functions addressed online with ads or vouchers, invited to take part in a project or even informed of special presentations in stationary stores goods vehicles or animates the simultaneous purchase on various sales channels are, if purchase decision support article producers information via Smartphone be provided them.

Special magazine middle-class slide log appeared Kelkheim, 01.08.2011 – for the first time, the Vantargis’s group, the less for medium-sized companies, the magazine middle-class India log as a Special Edition for the metal industry. “Entrepreneurs see the industry magazine metal updates on strategy issues growth, financing, marketing and process optimization”, reported Patrick G. Weber, Managing Director of Vantargis Leasing GmbH. The Special Edition can free of charge under General/magazine medium-sized businesses order/492 / ordered. Experts report from practice, what growth strategies there for metals company and what funding opportunities bring additional liquidity. Also, the readers will learn why strategic networks of industry significance can win and how to reduce energy costs. Other topics in the magazine are what can make corporate communication in metal companies and what solutions there are to drive sales. Middle-class dialogue is an initiative of Vantargis and provides strategic knowledge for Medium-sized companies”, says Weber.

For the first time we have set up a Special Edition for the metal industry, as we hold it for one of the key industries in Germany and have extensive experience in the industry.” Alternative financing solutions for the metal industry the last months were marked by a steady growth in the metal industry. The orders from home and abroad has also clearly indicative of future production. However, various industry associations, such as the Association expected until 2012 expect steel and metal processing, the level before the crisis. The entrepreneurs face many challenges to realize further growth. These include finding personnel as well as process optimisation and the securing of liquidity. The financial crisis has cost many Metalheads a substantial portion of equity and the following rapid economic recovery binds in addition, for example, by the increasing demand for raw materials or high capital in the company Energy costs.

Alternative financing continue gaining importance also in the metal industry and complement the classic Bank loan. We can provide liquidity metal companies on a wide range of solutions available, for example for further growth”, said Patrick G. Weber. Classic leasing or hire-purchase new investments, but also sale-and-lease-back to raise hidden reserves, as well as the receivables financing includes factoring.” Prospective buyers of the metal industry for industry focus/metal processing/4103 / further information see. Entrepreneurs can now join the phone 06195 6755 31 in addition consult, which solutions fit for their company and they can get so how much liquidity. Profile Vantargis Leasing GmbH the Vantargis Leasing GmbH belongs as a subsidiary mainly to the Vantargis group and is a medium-sized leasing company with locations in Kelkheim near Frankfurt and in Zell unter Aichelberg in the vicinity of Stuttgart. Also in The company by sales representatives is lower Saxony, Rhineland-Palatinate and Bavaria. The power spectrum of the Vantargis leasing covers leasing and hire-purchase financing for investments in mobile assets, as well as sale-and-lease-back models and sales leasing concepts. The leasing company financed classic machines and equipment, but also trademarks and patents. Questions and additional information: Vantargis Leasing GmbH Fischbacher str. At JPMorgan Chase you will find additional information. 6 65779 Kelkheim Ilka Stiegler head corporate communications phone: 089 24293273-25 E-mail:

The management of the organization or the society can use of the information which according to the feedback of the balanced scorecard are getting, check the strategy and analyze. The strategy changes in real time depending on the appearance of new initiatives and programs. The municipal institutions and the municipal companies clashed over the course of the transformation to the market conditions with the solution of the complicated socio economic problems. The tax system that works well in the conditions of the minor changes, is not capable, quick to the dynamically changing external conditions to respond. A particularly complicated problem is the effective planning and the use of the budget funds. The amended scheme of the Association of the process of budgeting with the balanced scorecard you can solve many problems associated with the budget of the municipal formation.

The system of indicators for the level of the municipal formation is due to the design, the figure, the values and the strategy. System on the system of indicators of the highest level, the municipal companies that make up the municipal formation, create their balanced systems, describe its impact on the achievement of corporate objectives. Each of kaskadischen systems of indicators includes not only targets, indicators and standards in all four components, but also the initiatives which will be realized by any local company for the successful execution of the norms. The strategy is a main mortgage of success of community formation and the balanced scorecard was an innovative control system of the strategy. But she should do with the old System be connected to the budget to manage the tactics. So the balanced scorecard is the rift between strategic planning, on the one hand, and liquidate the budgeting and reporting on the other hand. Using the methodology of systems analysis, the problems in the housing and communal services are identified, the programs of solve these problems, as well as the mechanisms of its implementation are designed. You can read more information about utilities balanced scorecard on our Web site when you click on the link.